I lead a team of product designers at Vox Media that maintain 18 editorial brands, and the products and experiences that deliver their content. Most recent major projects from 2022-24 are team oversight on relaunches and platform migrations of
Vox,
Polygon and
The Verge. Prior to 2021, I was an editorial product design director for
New York Magazine, and its portfolio of six brands. I worked on redesigns for
The Cut,
The Strategist and
Curbed. These projects also required new brand identities, establishing a component based design system, an affiliate commerce site with a suite of commerce components, and a homepage redesign in tandem with a subscription paywall launch. Editorial Product Design most accurately describes my approach to the work: creating fully automated news products that retain the expression and polish of a unique, custom experience. After 25 years of working in editorial with editors, writers, designers, and story tellers, I have built trusted partnerships with stakeholders and brought deep knowledge to the work, which has allowed me to deliver excellent outcomes that meet both business and audience objectives. The strength of our editorial brands, the quality of the experiences we house them in, and the loyalty we build with our audiences, is the foundation upon which we build a profitable company.